Your Website Should Be Closing
Leads While You Sleep.
IGS builds conversion-ready websites paired with fully automated CRM pipelines — so every visitor is captured, every lead is nurtured, and every follow-up happens automatically. No manual chasing. No leads falling through the cracks.
Most Business Websites Are Digital Brochures. Nothing More.
A website that just looks good is not good enough. If a visitor lands on your site and does not enquire, they are gone. If a lead fills in a form and nobody follows up within an hour, they book with your competitor. Most South African business websites have no lead capture system, no automated follow-up, and no way to track what is working. IGS builds websites that are connected to a full CRM pipeline from day one — so your website becomes a 24/7 sales machine, not a digital pamphlet.
Two Systems. One Seamless Machine.
The Website
A fast, mobile-first, conversion-optimised website built on proven frameworks. Clear messaging. Strong calls to action. Lead capture forms connected directly to your CRM. Designed to turn visitors into enquiries.
- Mobile-first design
- Fast load times
- Clear calls to action
- Lead capture forms
- Nova live chat integration
- Connected to your CRM from day one
The CRM Pipeline
A fully configured CRM that captures every lead, assigns them to the right stage, triggers automated follow-up sequences and tracks every deal from first contact to closed. You see everything. The system does the work.
- Automated lead capture and assignment
- Follow-up email and WhatsApp sequences
- Deal stage tracking and pipeline view
- Appointment booking integration
- Monthly reporting dashboard
- Nova integration for instant response
What Your Web + CRM System Includes.
How The System Works End To End.
Visitor Lands On Your Site
A potential customer finds your website. Nova is available on live chat. The site is optimised to guide them towards making an enquiry.
Lead Is Captured Automatically
The visitor fills in a form or chats with Nova. Their details are instantly captured in the CRM, a deal is created, and an automated follow-up sequence begins.
The System Nurtures And Closes
Automated emails and WhatsApp messages keep the lead warm. Reminders go out. Appointments are booked. You are notified at every key stage. The system does the chasing.
Who This System Is Built For.
Businesses Without A Proper Website
You are running your business on Facebook or a basic site that does not generate leads. IGS builds you a proper conversion-ready web presence from scratch.
Businesses With A Website That Does Not Convert
You have a website but it is not generating enquiries. IGS audits and rebuilds your site with proper lead capture and CRM integration.
Businesses Losing Leads To Slow Follow-Up
Leads come in but nobody follows up fast enough. The CRM automation ensures every lead gets an immediate response, every time.
Web + CRM Questions. Answered.
Do I need to have an existing website?
No. IGS builds the website from scratch as part of the deployment. If you already have a website, we can integrate the CRM pipeline with it instead.
What CRM platform does IGS use?
IGS builds on a proven CRM platform that connects to your website, WhatsApp, email and calendar. You get a branded dashboard to see all your leads and deals.
How long does the website and CRM build take?
Most builds are completed within the standard 5–7 day deployment window.
Can I update the website myself after it is built?
Basic content updates can be made on request. For significant design changes, IGS handles these as part of your ongoing mission package.
Does the CRM work with WhatsApp?
Yes. The CRM connects to WhatsApp Business so leads from WhatsApp are captured and followed up automatically alongside website leads.
Turn Your Website Into A Sales Machine.
Book a free strategy call and we will show you exactly how a connected website and CRM pipeline would work for your business.
